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Industry Insights

Updates 9/9/22: Ohio's Travel Industry and Current Research

Updates 9/9/22: Ohio's Travel Industry and Current Research

Consumer confidence rises as gas prices fall. Customer service remains an issue and could impact future trip-planning. Despite this, intent to travel in the next year increases. Travelers are seeking new places and "active" time.

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Updates 9/2/22: Ohio's Travel Industry and Current Research

Updates 9/2/22: Ohio's Travel Industry and Current Research

Cost of travel and scheduling conflicts are added to the top reasons why people aren't visiting attractions. Ohio travel spending dips slightly in July from 2019 levels. Industry recovery remains uneven and influenced by economic conditions, the pandemic and corporate policy. Read more.

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The Power of Print in Travel Marketing

The Power of Print in Travel Marketing

With budget decisions looming for many, and travel planning behaviors shifting seemingly every week, we take a close look at the value of printed guides, brochures and publications. Why should print be part of your marketing strategy? What market uses guides and brochures the most? Why is print so important? Read more.

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Updates 8/12/22: Ohio's Travel Industry and Current Research

Updates 8/12/22: Ohio's Travel Industry and Current Research

Dropping gas prices are having a positive impact on intent to travel. Guests are varied on their perception of customer service while traveling. Attraction admission pricing is not among the major barriers faced with broad economic issues. Accessibility remains a priority.

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Upcoming Events

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Wed
12
2022
October 12-14, 2022

Ohio Conference on Travel

Kalahari Resort, Sandusky

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Thu
10
2022
November 10, 2022
11:00AM - 12:00PM

Broadcast Best Practices

zoom

Learn and share ideas

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