WE ARE OTA
Representing Ohio’s $42 billion travel industry, the Ohio Travel Association (OTA) brings the industry together to create change, stay on top of trends and increase sales. Our members include all sectors of Ohio’s travel industry, including attractions, museums, hotels, destination marketing organizations, restaurants and suppliers.
Stay Up-to-Date on Current Trends
National travel trends, economics and politics trickle down, influencing travel businesses across the nation. International travelers typically stay longer and spend more money at your destination than domestic travelers, so it is important that you stay up-to-date on national happenings. The U.S. Travel Association released a webinar this week that covered topics ranging from a strengthening U.S. dollar to recent executive actions. Discover recent trends on travel to the United States. The U.S. Travel Association has gathered and analyzed data from trusted sources to gain a better picture of the international travel market and its influence on U.S. travel.
Please join us in welcoming our newest intern, Lisa Baer. Lisa is a third-year student from Heilbronn University in Heilbronn, Germany and is pursuing her bachelor’s degree in Tourism Management. In her studies, she focuses on International Business & Management as well as Business Travel and the MICE industry (Meetings, Incentives, Conventions, Events). She has always had a passion for different languages, cultures and traveling.
Relationships Developed at Heartland Led to More Than $9 Million in Sales Over the Last Three Years
This year’s Heartland Travel Showcase not only generated business for exhibitors and operators, but it also generated revenue for the host city of Pigeon Forge, Tennessee. With more than 34-percent of attendees responding to the post-show survey, attendees shared the showcase’s influence on their businesses and the group travel market.