Details
May 19, 2025
11:00AM - 1:00PM EST
RESCHEDULED: 2025 Joint Marketing Program with TourismOhio Webinar
May 19 at 11 a.m.
TourismOhio invites all industry partners to participate in the 2025 Joint Marketing Program, a collaboration designed to showcase Ohio's incredible attractions, destinations, and experiences that make our state a premier place for adventure and a vibrant life.
This program offers significant support to tourism partners of all sizes across Ohio, providing access to:
- Qualified media experts at Communica, our social and search vendor partner, to develop and execute high-impact advertising strategies.
- Professional content marketers at Great Lakes Studios, our storytelling and photography vendor partner, to create compelling content that elevates visibility and drives visitation.
Learn More and Register:
TourismOhio and its vendor partners will present the details of the 2025 Joint Marketing Program via webinar on Thursday, May 19th, at 11a.m. This session will cover program offerings, benefits, timelines, introduce you to our vendor partners, provide an opportunity for questions, and explain how to sign up.
Program Benefits at a Glance:
- TourismOhio will cover 100% of media placement fees related to this program.
- TourismOhio will contribute 25% of advertising and/or content creation costs, up to $4,000 per partner per state fiscal year.
- Participation is on a first-come, first-served basis while funds are available.
Important Campaign Timing:
Advertising activities are scheduled to begin in July of this year and run through October, aligning with the peak travel season to ensure maximum visibility for Ohio's tourism offerings. Activities will then resume in May and June of 2026.
We strongly encourage all OTA members and industry partners to take advantage of this valuable opportunity to collaboratively promote Ohio and drive tourism across our great state. We look forward to seeing you at the webinar!
