Industry Insights
04/12/2024: Ohio's Travel Industry and Current Travel Research
Timing and potential changes in demand are key to pricing studies. Younger generations feel they will likely be better off financially compared to one year ago. Travel budgets among Gen Z averages high, with many planning trips 11 weeks out.
Read More...04/05/2024: Ohio's Travel Industry and Current Travel Research
Strong spending predicted in 2024, coupled with AI-powered personalization tactics for empowered consumers. One in four American travelers bring along pets during their leisure trips. Nearly two-thirds of these pet travelers are budgeting higher for bringing their furry ones along for the experience.
Read More...Updates 03/29/2024: Ohio's Travel Industry and Current Travel Research
Visitors intend to try new attractions in 2024 and skip the ones they saw in 2023. Economic situation may result in shorter trips with budget-friendly activities.
Read More...Updates 03/22/2024: Ohio's Travel Industry and Current Travel Research
Americans plan to visit family and friends more than in 2023. American travelers also give insight to how far and how long they plan to travel for the total eclipse. Convention and group travelers anticipate similar participation to last year, with Millennials being the leader in convention travel.
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